New 2009 Marketing With Video Report - Online, TV & Mobile Video Marketing
Every once in a while, I come across a paid whitepaper or research report that I think is important enough to share with readers. With that in mind, last week I learned about a newly released report about marketing with video that is, by far, the most comprehensive and definitive guide that I have read to-date when it pertains to video advertising and video marketing.
MarketingSherpa, a well-known and highly respected resource for research related to marketing efforts, just released their first-ever report that is focused on the fast-growing landscape of video marketing, titled, “Marketing With Video Report: Online, TV & Mobile.” I cannot even begin to tell you how impressed I am with this report. In all honesty, I found myself overcome with feelings of envy and admiration when reading this report. I wish I had written it myself, all 400 or so pages ;-)
Just last week, we posted our 
Most companies producing online video content aren’t giving enough consideration to the end user’s experience with the video they’re watching. Despite the huge business growth of online video, not a single major usability organization or video solutions provider has put out any publicly available ‘best practices’ information on the web video experience for the end user!
Adobe and Intel recently announced that they will work to extend the Adobe Flash platform for the Intel Media Processor CE 3100. This means a better Flash experience in set-top boxes, Blu-Ray players and other AV connected devices.
There is a growing trend of online video companies that are featuring derivatives of the YouTube logo for their own brand;. Perhaps this is done to imply to customers and prospects of a special business affiliation the company has with YouTube, and also an implied advantage in the search results for their video content. Is this an acceptable use of the YouTube trademark – a business practice that’s savvy and effective? Or, its it unfair, and perhaps illegal? We interview two intellectual property attorneys for their take on these issues.
Attorney 
ReelSEO’s Grant Crowell hosts this special podcast highlighting legal issues involved with marketing video online.. Grant shares his own research and interviews with several intellectual property attorney, who are also all speakers at search marketing conferences.
